Journal Publications


  • Dr.D.Venkateswarlu    Dr.K.Deepika  Published Chapters titled "A Study on Green Marketing initiatives in Indian Scenario" in Text Book, Recent Trends in Commerce and Business Management  by Rigi Publications  ISBN No. 978-93-91041-36-6

  • Dr.K.Deepika  Dr.D.Venkateswarlu Published Chapters titled "Stress at work place and coping Strategies for Women Employees - A theoretical perspective" in Text Book, Recent Trends in Commerce and Business Management  by Rigi Publications  ISBN No. 978-93-91041-36-6

  • Dr.D.Venkateswarlu Dr.T.Rajasekhar Dr.M.Paparao Dr.K.Deepika A STUDY ON BUYING BEHAVIOUR OF CONSUMERS TOWARDS SAMSUNG MOBILES IN COASTAL ANDHRA PRADESH International Journal of Aquatic science (Web of Science)

  • Dr.D.Venkateswarlu Dr.M.DoraiSwamy Naik Dr.A.Adisesha Reddy A STUDY ON MARKETING OPPORTUNITIES IN CORPORATE HOSPITALS (WSRT select hospitals in Visakhapatnam) ICRAITMS - March 2021  (UGC)
  • Mrs.K.Deepika Dr.D.Venkateswarlu Mrs.R.Jeyalakshmi "IMPACT OF STRESS ON QUALITY OF TEACHING-A CASE STUDY WITH REFERENCE TO WOMEN FACULTY IN POST GRADUATE COLLEGES IN VISAKHAPATNAM, ANDHRA PRADESH.", PAIDEUMA JOURNAL OF RESEARCH, Vol XIV, Issue I 2021, 2021-01-01(Web of Science)

  • Dr. D.Venkateswarlu Mrs.R.Jeyalakshmi Mr.U.Rambabu "POSITIVE INFLUENCE OF COMPETITIVE PRESSURE ON CUSTOMER SATISFACTION", WAFFEN-UND KOSTUMKUNDE JOURNAL, Volume XI, II, February/2020, 2020-02-03 (Web of Science)

  • Mrs.R.jeyalakshmi Dr.D.Venkateswarlu "IMPACT OF CITIZENSHIP AMENDMENT ACT ON INDIAN SOVEREIGNTY", International Journal of Innovation Technology and Management, 6, 1, 2020-02-03 (open access)

  • Dr. D.Venkateswarlu Mr.K.Ravi kiran Yashaswi "A STUDY ON CONSUMER PERCEPTION TOWARDS HERO TWO WHEELERS W.S.R.T. VIJAYAWADA CITY", JOURNAL OF MANAGEMENT RESEARCH AND ANALYSIS, 1, January 2019, 2019-01-22 (Scopus)

  • Dr. D.Venkateswarlu Dr.V.Badrinarayana "INDIAN ORGANIZED RETAIL MOVES FROM SHOWROOM SHOPPING TO ONLINE SHOPPING – (IORSO)", International Journal of Business and Administration Research Review, 2, 1, 2016-01-03 (UGC)

  • Dr. D.Venkateswarlu Dr.V.Badrinarayana "FACTORS INFLUENCING CUSTOMER SATISFACTION IN RETAIL OUTLETS (FICSRO) (IN INDIA WITH SPECIAL REFERENCE TO GUNTUR CITY, ANDHRA PRADESH)", Asian Academic Research Journal of Social Sciences and Humanities, 1, 11, 2013-05-04 (UGC)

  • Dr. D.Venkateswarlu Prof.A.Lakshmanaswamy Sri K Chinni Krishna "A Study on Factors Influencing to Store Loyalty and their Impact on Customer Satisfaction in Organized Retail Outlets of India in General and Special Reference to Vijayawada Town to", International Journal of Business and Management Tomorrow, 2, 10, 2012-10-15 (UGC listed)

  • Dr. D.Venkateswarlu, Dr.A.Adisesha Reddy " Capacity utilization in Micro Small and         Medium  Enterprises - Gitam Journal of Management 1 III 2012-01-08 (open access)

  • Dr.A.Adisesha ReddyDr. D.Venkateswarlu Growth and development of Micro Small Medium Enterprises in Andhra Pradesh EB Journal of Management and Research ( National  journal ) 2 II 2011-01-09 (open access)